Wellwood Communications sales-to-delivery management system built by SYNF

Wellwood Communications run a busy operation where a single confirmed sale kicks off a chain of work across sales, delivery and engineers. Keeping it all moving used to mean a mountain of manual coordination and hundreds of notifications a day. SYNF built them one system to run the whole thing, from a confirmed sale to a closed-out job.

What we built

A job that runs itself. A confirmed sale spins up the right project, alerts the first person on the chain, and hands off cleanly as each step is marked done. Eleven steps, one clean notification per handover, in order. No chasing.

Personalised customer messages. Company name at the top, tone matched, addressed to the actual buyer. Notifications go to the right people, and only the right people.

Fault details captured once. From ticket to engineer to paperwork, entered a single time and carried the whole way through.

Sales and delivery, joined up. Standing on any opportunity you can see the projects, jobs and signed contracts attached to it, at a glance.

The value

  • Roughly one hour per person per day of manual admin, gone. Across the team that’s fifty hours a week back in the business.
  • First response times measurable at a glance. Wellwood can see how long any customer waited for a fix.
  • Management attention freed for real decisions, instead of filtering hundreds of daily notifications.
  • One source of truth. “Where’s that job at?” now has a one-screen answer.

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Areas we cover across central Scotland