CDM Plumbing and Bathrooms fit bathrooms and handle boilers, heating and plumbing across Paisley, Renfrewshire and Glasgow. Their old website was slow, dated and did very little to turn the people landing on it into actual enquiries. They came to us to fix that.
We rebuilt the whole site from the ground up. The new one is quick, works properly on a phone, and is built around the work CDM want most: full bathroom renovations and boiler installations.
What we built
A homepage that asks for the job, not your life story. A short quote wizard sits right in the hero. Pick the type of job, drop in a postcode, and leave your name and number until last. It takes under a minute, so far more people finish it than would ever start a long form.
The phone, one tap away. A tappable call button sits in the header and follows you down the page on mobile, which is where most local searches happen. Anyone ready to talk never has to hunt for the number.
Their real work, front and centre. We used genuine photos of bathrooms CDM have actually fitted, honestly captioned, so a visitor can see the standard before they ever pick up the phone.
Nothing gets lost. Every enquiry is saved on the site and emailed straight to the team, so a lead cannot slip through a broken form or a missed inbox.
Built to be trusted. Gas Safe registration, the five-star Google rating and the free no-obligation quote are all stated up front, so a first-time visitor has every reason to get in touch.
The value
- One clear path from “I want a new bathroom” to an enquiry the team can quote from, on every page.
- A site that loads fast and works on a phone, where most of their customers start.
- Real photos and real reviews doing the reassuring, so more of the right enquiries come through.
- Every lead captured and stored, so none are lost between the website and the team.
- A clean, modern base for their local SEO to build on.
With the new site live, we ran an ongoing local SEO campaign on top of it. You can read that story here: CDM Plumbing local SEO.
